Electronics manufacturing platform Mekr has secured ₹67 Cr (approximately $7 million) in a Series A funding round, led by Avaana Capital with participation from Titan Capital Winners Fund. The capital infusion is earmarked for significant investments in research and development (R&D), product engineering, proprietary tooling, and supplier localization. The startup also plans to deploy funds towards expanding manufacturing automation, enhancing quality control systems, and strengthening its export readiness for international market expansion.
Founded in 2022 by Anand Yadav and Gaurang Kuchhal, Mekr operates as an original design manufacturer (ODM) for a range of electronic products, including electric kettles, hair dryers, body weighing scales, and vacuum cleaners. Its digital manufacturing platform manages the end-to-end process for companies, encompassing sourcing, component procurement, assembly, and supply chain logistics.
Mekr boasts capabilities across various industries, including printed circuit board assembly (PCBA), plastics, metal fabrication, and sourcing. The company leverages technologies such as BLDC motor systems, precision gear mechanisms, heating systems, and load cells, supported by in-house mold design capabilities. Headquartered in Delhi NCR, with its manufacturing facility in Sonipat, Haryana, Mekr has developed over 100 SKUs and partnered with more than 40 brands, including Amazon Basics, Croma, Flipkart, and Wipro.
This latest funding follows a previous seed round of ₹5.8 Cr raised in 2022 from investors including Better Capital, Titan Capital, and 2AM VC. The investment underscores the growing investor interest in India’s expanding electronics manufacturing sector, which is projected to surpass $400 billion by 2030. Mekr operates within this dynamic market, competing and collaborating with other players benefiting from government initiatives like the Electronics Component Manufacturing Scheme (ECMS).
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