Abandoned commercial kitchen with a "SHUTDOWN" sign, reflecting the end of a food delivery service.
Rebel Foods, the cloud kitchen startup, has discontinued its quick delivery service, QuickiES, sources told Inc42, citing high cash burn as the primary reason. The service, which delivered food in under 15 minutes from brands like Faasos and Wendy’s, was operational for almost a year before being shut down.
Sagar Kochhar, CEO of EatSure and the former head of QuickiES, also exited the company late last year, according to his LinkedIn account. Rebel Foods has not commented on the matter.
QuickiES offered cafe-style snacks and meals from over 45 brands, including Faasos, Wendy’s, Oven Story, and LunchBox, in select areas of major cities. Its closure adds to a series of setbacks in the quick food delivery sector. Swiggy previously shuttered SNACC, and Gurugram-based Zing Foods ceased operations last year. Zomato also discontinued its quick food delivery service, ‘Quick’, in May of the previous year.
This shutdown occurs as Rebel Foods is reportedly preparing for an IPO, with initial reports suggesting a public listing within 12-18 months, though no further updates have been provided. Founded in 2011 by Kallol Banerjee and Jaydeep Barman, Rebel Foods began with the delivery-only brand ‘Faasos’ and has since expanded to include brands like Behrouz Biryani and Mandarin Oak.
To date, Rebel Foods has raised $773 million in funding from investors including KKR and Temasek. In FY25, the company’s net loss decreased by 11.5% to ₹336.6 Cr, while operating revenue increased by 13.9% to ₹1,617.4 Cr.
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